Tips for Making Your Hotel to Be Attractive to Professional Drivers
Most people prefer to establish their hotels on the major roads because of apparent advantages such as getting attention from the new clients every day and the ability to be easily recognized. Even with the vast market, the trucking driving jobs have increased the number of professional drivers and therefore the need to accommodate them. The article highlights some of the best ways to take care of the untapped market of professional drivers.
Opening 24/7 reception can ensure that you tap into the market of professional drivers. Having a handful of staffs to attend to the drivers can be beneficial because they wake up early to resume their job.
Understanding how to develop the daytime rates can ensure that you get several clients in your premises. Instead of charging the same rates as for taking the bed the all-night, you should come up with a list of prices for certain hours that the drivers rest during the day.
Hotels which have the continental breakfast in their schedule are one of the leading as you can easily attract several numbers of drivers. When you do not have sufficient staff it is crucial to come up with an alternative such as issuing the key to the small pantry so that they can get the microwave, toaster and several other services.
You should invest in the parking lot and ensure that it is sufficient enough so as to accommodate multiple trucks. When you have ensured that everything is in order, you need to know how you will advertise your services appropriately. It is advisable to be creative on your marketing and advertising ideas so that a vast number of drivers gets to know of your business and services and below are some of the best ways to do it.
If you want to get high numbers of professional drivers into your hotel, then the radio advertisements can be one of the best tools. It is easy to achieve your advertising goals when you book for the space in the radio for marketing in the late evening and early morning and avoid the prime time.
You can get a full number of professional drivers when you identify the leading trucking companies and partner with them and also have a targeted place to market such as the rest stops. The drivers will always want dedicated customer care and therefore the need to train your staff so as to offer the perfect service.
When you have already completed your marketing and advertisement plans, you should embark on delivering the best service to the drivers because of the nature of job which can be stressing. Offering the special discounts and partnering with most of the trucking companies will ensure that you attract this kind of clients.